B2C Clients: Under this model we work directly with the client with no other agency in between and some of our clients are:
1.Client : Pushpak Construction,Ahmedabad in 2006 :
Project : Understand housing Interior, space design and landscaping needs of consumer in 2012.
2. Client : Gaming Zone in 2006
Project: To understand India's gaming culture and develop future ideas and concept in characters and story.
3.Revival of old Jewelry Designs : on going from 2007 onwards
4. Client: NIIT, Bihar region
•Market analysis through research across the Bihar territory
Bill and Melinda Gates Foundation - To understand the reasons for vaccine failure in rural Bihar and provide probable solutions and strategies.
1.Client : Pushpak Construction,Ahmedabad in 2006 :
Project : Understand housing Interior, space design and landscaping needs of consumer in 2012.
2. Client : Gaming Zone in 2006
Project: To understand India's gaming culture and develop future ideas and concept in characters and story.
3.Revival of old Jewelry Designs : on going from 2007 onwards
4. Client: NIIT, Bihar region
•Market analysis through research across the Bihar territory
•Segmentation of target group
•Prioritization of these segments
•Market behavior study
•Marketing Plan
•Identify Business development targets
•Implemented with the help of their marketing team.
5. Colgate & Palmolive : ongoing since 2008
IPR Consultancy
B2B MODEL : Here we have worked in design reserach projects through various organisation who sought our expertise in the area of ethnographic research and Design management: They are:
1 . Onio Design :
a)Client: LG Colour Material Finish Strategy – 2010
b)Trend Report 2009
c)Trend Report 2010
d)Client: Samsung, Korea: Vital India Research – 2010 in 2007 and 2008
Design Forecasting for 20102 Center for knowledge societies in 2010
Outreach activities
Planning and strategy of ethnography projects
As an Innovation expert in the area of design research and communication.
Projects guided :
Planning and strategy of ethnography projects
As an Innovation expert in the area of design research and communication.
Projects guided :
Eko Financial Management Firm - Usability and Trend research around the financial needs and investments of rural and semi urban India: Application design for rural and semi urban India to ease financial transaction through mobile phone.
Bill and Melinda Gates Foundation - To understand the reasons for vaccine failure in rural Bihar and provide probable solutions and strategies.
3.With Platypus Innovation in 2009 and 2010
Project: To explore the efficacy of Cervarix vaccine and its communication among doctors and patients in urban and semi urban North India.
4. For Axiom Consulting in 2010
Insight generation for packaging design for India : ethnographic research across rural, urban and semi urban market
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